
Now, everything is Taylor’s Version!
The pop superstar announced that she had bought back all her masters from Shamrock Capital, who had bought it from Scooter Braun’s Ithaca Holdings in 2020. The deal was reportedly set at around $360 million, roughly the amount it was sold for 5 years ago.
The “Cruel Summer” singer celebrated the feat with an Instagram post of Swift holding records of her first six albums which she just reclaimed: Taylor Swift, Fearless, Speak Now, Red, 1989, and Reputation.
“All the times I was this close, reaching out for it, only for it to fall through. I almost stopped thinking it could ever happen after 20 years of having the carrot dangled and then yanked away,” she wrote in the caption. “But that’s all in the past now… I really get to say these words: All of the music I’ve ever made… now belongs to me. All of my music videos. All the concert films. The album art and photography. The unreleased songs. The memories. The magic. The madness. Every single era. My entire life’s work.”
Back when it came out that Taylor lost her chance to buy the rights to her masters from Ithaca Holdings, she began a huge undertaking to re-record each one of the six albums and called them “(Taylor’s Version).” The four re-recorded albums so far – sans her self-titled debut album and the forthcoming Reputation (TV) – have all topped the Billboard 200 charts and propelled her gigantic Eras Tour into the highest grossing tour in history. In between all that, the singer-songwriter also released brand new albums: Lover (2019), Folklore (2020), Evermore (2020), Midnights (2022) and The Tortured Poets Department (2024).
Having achieved possibly everything a singer could ever dream of, the songstress shows no sign of slowing down. She is gearing up to release the re-recorded Reputation album, which shared its first sneak peek during a recent episode of the Hulu series The Handmaid’s Tale.