Kylie Jenner is celebrating a decade of her beauty empire in style. The entrepreneur and influencer has launched a brand-new collection, King Kylie, to commemorate the 10th anniversary of Kylie Cosmetics — and it’s a full-circle moment for longtime fans.
The collection channels 2015 energy, the year Jenner first introduced her now-iconic Lip Kits — the liquid lipstick and lip liner duos that sparked a global matte-lip craze. With a vintage-inspired design and the return of the brand’s signature dripping-lips logo, King Kylie blends nostalgia with a glamorous, modern twist.
Paying tribute to the bold alter ego that defined her early internet era, King Kylie captures the essence of Jenner’s rise as both a beauty mogul and a cultural trendsetter. The collection dropped on October 18 on the official Kylie Cosmetics website, with international shipping available — ready to reach fans around the world.